Talk about a competitive market! The Bed and Breakfast (BnB) and Vacation Rental by Owner (VRBO) markets have been booming for the last couple of years.
So here’s the question: How do you get your Vashon Island BnB or VRBO noticed, looked at and booked? Short answer: Know your audience, find where and how they are searching for a place to stay and be where they are looking. Many BnB’s and VRBO’s list their properties on the AirBnB site and call it good. These are great sites to advertise your business, but there is soooo much more to to marketing your Vashon Island bed and breakfast/vacation rental.
Here are some of the focus areas I target when working with BnB’s and VRBO’s on Vashon.
Having the RIGHT visual media- Website
- Local and not so Local Travel Websites
- Make sure your bed and breakfast is advertised or mentioned on popular local tourism websites
- VRBO and AirBnB
- Getting reviews, testimonials
- Video (using YouTube to get traffic)
- Social Media
Let me and my team get started on getting your VRBO/BnB out there and noticed! Every moment your business is not being used you are losing potential money. Let’s get a marketing strategy in place soon so you can maximize your rental dollars.
Contact us today for a free, non-salesy (is that a word?) consultation.